A Comprehensive Guide to Square Payments Links
A breakdown of how Square payment links work, how to pair with Square checkout, and how to customize, track, and integrate these tools into workflows.
Credit cards are becoming an increasingly popular form of payment, especially when it comes to online purchases. A rise in credit and debit card use in the US between 2022 and 2023 saw 32% of payments per month being made with credit cards and 30% with debit cards.¹
In this article, we break down how to accept credit card payments as a small business, so that you don’t miss out on potential sales.
Running an international business? A Wise Business account offers a simple way to manage transactions and save money on fees in multiple currencies. |
---|
Find out more about Wise Business
There are different ways you can accept credit card payments online or in person, depending on your business. Whichever method you use, you’ll need a payment processor to handle the transactions and a merchant account to collect the money. If you want to offer customers multiple payment options, look for a payment service processor that has a unified commerce. These can connect your in-person, mobile, and online sales.
To accept payments in person with a physical card, you need to have a point-of-sale (POS) terminal with payment software and a card reader. For a fixed till or checkout counter, you can use a countertop card reader. For an option that works throughout the store, you can choose a portable card reader.
The POS terminal sends the transaction details to the payment processor. The processor then verifies the details and facilitates the payment.
You can also read our guide to compare Square vs. PayPal POS devices, and find out more about how they work |
---|
To accept online payments, you can use a fully integrated merchant account service. Alternatively, you can tailor a system by combining different service providers.
You need to have an online storefront where customers can select your products or services. This can be on your website, a hosted page, or a third-party marketplace.
You then need a payment gateway for customers to enter their card details. The payment processor collects the information from the payment gateway to complete the transaction.
Apps like Square, Zettle, and PayAnywhere allow you to accept payments using a smartphone or tablet paired with a mobile card reader. This is ideal for businesses on-the-go, such as plumbers, cleaners or food trucks.
The mobile card reader connects to a device such as a phone or tablet with POS software installed.
In addition, digital wallets, such as Apple Pay and Google Wallet, are becoming increasingly popular. These digital wallets store customer’s credit card information on their mobile device. Customers can make mobile payments in-person from the wallet by tapping their device on a card reader. This happens via NFC technology, or they can use the wallet to pay for online purchases through a mobile app or browser.
When the customer initiates a payment, the digital wallet creates a tokenized transaction. This in turn protects the card details.
If you’re wondering ‘how do I accept a credit card payment from someone?’ or how to receive payments from a credit card, the first step is to set up a system tailored to your business needs. Follow the steps below to get started.
Choose a payment processor: Do your research to find a provider that suits your business, such as Square, Stripe, PayPal or Adyen.
Open a merchant account: If your payment processor does not provide a merchant account, you’ll need to open one with another provider.
Set up your payment system: For in-person sales, you’ll need a POS system or card reader; for online sales, you’ll need a payment gateway.
Integrate the payment system: Link the payment system to your online store, app, or in-store system.
Test payments: Ensure your transactions are processed smoothly before accepting payments from customers.
Keep on top of compliance: Conduct regular reviews to ensure your business complies with regulatory requirements and payment industry standards.
Accepting credit card payments involves a number of charges, which vary by payment processor and payment method. Common costs include:
When running a small business, it’s important to understand how credit card processing works. It can affect your cash flow, business operations, and customer satisfaction.
A payment processor is a third-party service provider that manages debit and credit card transactions. A payment processor is the intermediary between the business, the customer’s bank, and the card network.
The payment processor takes the customer’s details from the POS system or online payment gateway. It then completes the transfer of funds while ensuring secure transactions.
While a card payment appears to take place in seconds, there are several stages that must take place for the transaction to be completed:
At the end of each day, the business sends a batch of all the approved transactions to the payment processor for clearing and settlement.
The card networks and issuing banks transfer the funds to the business’s merchant account. The acquiring bank transfers the money into the business’s bank account, typically within 1–3 business days.³
When researching credit card payment systems, it’s best to compare several options to find the best solution for your business. These can be full-service systems to more customizable setups. Keep in mind that some credit card processors do not work with companies in industries that are considered high-risk. Examples of such industries are gambling, cryptocurrency, and dropshipping.
When selecting a processor, consider these features:
How do some of the most popular credit card processors stack up?
Adyen: Offers global reach and scalability for rapidly growing businesses. Adyen supports over 200 payment methods in multiple currencies. Additionally, Adyen provides advanced unified commerce solutions, as well as fraud prevention. As a customer, you will also get real-time data insights.
Stripe: Offers out-of-the-box solutions. It also provides a range of application programming interfaces (APIs) and integrations. These are ideal for businesses that have unique payment setups and require customized systems. You can also connect Wise and Stripe to save money when receiving international payments.
Square: Well-suited to small businesses that accept both in-person and online payments. Square provides a free POS system, e-commerce integrations, and transparent pricing. Additionally, Square offers mobile card readers to its customers.
PayPal: Popular among freelancers and online sellers. Its services are widely used as a trusted option for customers internationally. PayPal offers invoicing tools and recurring payment options. However, its transaction fees can be relatively high.
Zelle: Popular among service-based businesses in the US. Zelle is often free to use and supports instant bank-to-bank transfers.
To set up credit card payments for your business, you need a business account to transfer funds from your merchant account. This is where many businesses get stuck, as the minimum balance requirements and time needed to set up a business account end up being blockers. Wise is not a bank, but a Money Services Business (MSB) provider and a smart alternative to banks. There are no monthly fees or minimum balance requirements, and you can save money on international payments at the mid-market rate.
A Wise Business account can be set up 100% online, so there is no need to stand in line or set up appointments.
Wise business is designed to manage multiple currencies all in one place. You can hold over 40+ currencies and receive payments like a local with major currency account details. That means you can receive payments in Euros, for example, to Euro account details, even as a US business.
Author: | |
---|---|
![]() | Nicole is a professional journalist with two decades of experience in writing and editing, and she has run her own freelance business for the past five years. Her expertise spans the financial and technology industries, including payment processing and small business banking. |
Editor & Business Expert: | |
---|---|
![]() | Panna is an expert in US business finance, covering topics from invoicing to international expansion. She creates guides and reviews to help businesses save time and make informed decisions. You can read more useful business articles on her author profile. |
Sources:
All sources checked January 2025.
*Please see terms of use and product availability for your region or visit Wise fees and pricing for the most up to date pricing and fee information.
This publication is provided for general information purposes and does not constitute legal, tax or other professional advice from Wise Payments Limited or its subsidiaries and its affiliates, and it is not intended as a substitute for obtaining advice from a financial advisor or any other professional.
We make no representations, warranties or guarantees, whether expressed or implied, that the content in the publication is accurate, complete or up to date.
A breakdown of how Square payment links work, how to pair with Square checkout, and how to customize, track, and integrate these tools into workflows.
We’ll walk you through what payment links are, how they work, who should use them, what benefits they bring, and how to choose the right provider.
Best ACH Payment Gateways For Businesses: 1. Stripe 2 Bill.com 3. PaySimple 4. GoCardless 5. Authorize.net ACH 6. Dwolla. Learn about their key features now!
Discover proven B2B SaaS pricing models for long-term success. Learn strategies for creating flexible and scalable pricing structures.
Understand the differences between payment gateways and processors and how to choose the right solution for your business.
Learn how to send an invoice on PayPal without a business account. Follow our step-by-step guide for easy and professional invoicing.